Micromax YuFit band
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This is the Xiaomi killer with a similar price point, a screen to see all your data, a food app that can log your food by just taking pictures of what you eat and a battery life of 15 days.
The only problem: it’s still missing in action. Despite the announcement quite a while back, the band isn’t out yet. That, in short, is the crowded and very aggressive India market for Fitbit to negotiate. Conventional wisdom would dictate that Fitbit should have entered the Indian market at least a year ago, when the competition was literally nil.
But then, this is the world leader of fitness wearables. They can afford to gently jog through the market at a marathon runner’s pace. We’ll check out the numbers and data they accumulate at the finish line.
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